We all have different assets – cars, cash, investments, etc. But, perhaps you have other types of assets – your non-physical assets. Intellectual property, or IP, is a valuable asset for many business and individual. You may not know it, but you may have such assets and you must ensure you do what you can to protect these assets. For example, if you have a business, you probably have a logo. If your logo is recognizable by many people, then this is one of your IP assets. Your brand recognition is an asset you cannot give an exact value to, and something that won’t depreciate because of usage (if anything, it can only increase its value.) However, if someone were to use this logo without your permission, then they could be stealing potential customers who think they are doing business with you. Worse, if this company were to produce shoddy products, people may associate these with you and your reputation will suffer.
There are many thing you can do to protect yourself. One of the best things you can do is to hire an IP lawyer. You can find many intellectual property attorneys in Los Angeles who can help you. These lawyers have the experience, knowledge, and skill to protect you from such things. They know the proper way to protect your intellectual property, whether it’s a logo, song, artwork, photograph, or even your name. Intellectual property attorneys in Los Angelescan work on your behalf to protect your non-physical assets so you can make the most from them.
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